J Balvin reacts to being labeled “Afro-Latin artist of the year”
J Balvin took to Instagram to respond to the reaction after being named Afro-Latino Artist of the Year at the 2021 African Entertainment Awards in the United States.
The title caused a lot of confusion and frustration online after it was announced. Instagram users expressed their feelings in the comments section of a post on the organization’s account.
“Take it back. Take it back. Take it back,” one user asked. “This is so wrong.”
“You can’t be serious,” wrote another.
Others have pointed out that Balvin – who is Colombian – does not qualify for the award because he is not an Afro-Latino.
The Reggaeton artist has been accused of racism in the past. Earlier this year, he released a music video from YouTube after critics said it had racist and sexist undertones. Social media users alluded to this controversy in the comments.
“Not only is he not black, but look at all the anti-black bs he’s shot in his career,” one user wrote. “So many Afro Latinos in the industry and you all choose it.”
Check out the post in question below:
The critics have not gone unnoticed. In the hours after Balvin was presented with the award, the organization took to Instagram to comment on the backlash.
They also changed the title of the award to that of the best Latin artist of the year.
“After listening to the concerns of our audience, we decided to maintain the objective of the award but changed the name to Best Latin Artist of the Year,” they explained.
“The Best Latin Artist category is for any Latin American based artist who contributes to African culture, especially Afro-beat sound around the world. It is not based on race but more importantly on promoting the African culture on the world stage, “added the organizers. “This is the first year that we have introduced this category to include our Latin brothers and sisters who have adopted Afrobeats music within their platforms. The winner of this category demonstrated it and deserves this award based on votes. fans.”
The organization wrote that Balvin did not ask to be nominated and that he did not influence his victory. They demanded that critics come up with no winners and came up with a different response: “Instead of expressing discontent, let’s encourage these artists to continue to bridge the gap between Africa and Latin America.
Check out their article below:
Republic of the world noted that Balvin also responded to the backlash online. The musician shared the African Entertainment Awards USA post on his Instagram Story and added his own commentary in Spanish.
The post translated his message: “I am not Afro Latino, but thank you for giving me a place in the contribution to Afrobeat music and its movement.
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